In this day of global media conglomerates there has never been a greater issue concerning the way in which films are delivered to today's modern audiences. In the 21st century, movie piracy is on an all time rise and with advancements in new technology, it is becoming easier for younger generations to download films from the internet illegally and be untraceable. However, more quality, short films are being created and uploaded onto the internet-making it easier for young, aspiring film directors to get a foot into the industry.
Using cheap digital cameras and sites like Youtube, many more amateur or 'indie' films are being created although 2/10 make any viral audience because of media giants like Disney who still come up on top of media sales due to their ability to use 'cross-media ownership'. Many ammeter film makers upload their low budget films to film maker competitions or festivals such as the 2014 'Your Film Festival' which is currently being held and ending in March 2014. The festival gives low budget film makers a chance to showcase their work and have a chance to have their short film shown at the 2014 Venice Film Festival and win for a prize of £300,000. An example of a very successful short movie that was uploaded to Youtube in... was... This film was put into the cinemas and made a gross of....
There are several styles of releasing a film to public viewing in order to gain certain types of audiences and generating the most income from the film. Simultaneous release is when a film is released in the cinemas and onto other formats such as DVD, the internet and television around the same date. This strategy's main advantage to the consumer is that the consumer may choose when and how they view the film.
There are several styles of releasing a film to public viewing in order to gain certain types of audiences and generating the most income from the film. Simultaneous release is when a film is released in the cinemas and onto other formats such as DVD, the internet and television around the same date. This strategy's main advantage to the consumer is that the consumer may choose when and how they view the film.
- In the course of the years simultaneous release approaches have gained both praise, with Mark Cuban claiming movies should simultaneously be made available on all media allowing viewers to choose whether to see it at home or at the theater,[3] and disapproval, with director M. Night Shyamalan claiming it could potentially destroy the "magic" of moviegoing.[4]
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